Saturday, 29 June 2013

The Great Food branding debate and logotype design - continued

Its getting hot in the kitchen in France with continued debate about labels to protect fine cuisine. A quick search of the different brands used to promote French gastronomy reveals some desperately poor ideas and executions. The Culinary College of France's logo, too similar to GBC's, a smiling plate and the very kitsch brass sign... British Food branding certainly takes the biscuit.

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