Monday, 31 August 2009

Ikea switches from Futura to Verdana for 2010

After 50 years use of the iconic Futura typeface, Ikea switches to Verdana for the worlds third most printed publication, after the Bible and Harry Potter.

Thursday, 27 August 2009

Nike Cardboard packaging concept

Recycled flexible packaging by Zack Klauk & Emile Molin of 2x4 New York for Nike China.

Land Rover posters from the US Pinehurst Society

I am always a little nostalgic at having traded in my Land Rover Defender 110 for the modern comforts, air conditioning and family convenience of the new Renault Espace 4... so these posters from the US Pinehurst Land Rover Society struck an immediate cord. The spirit of this 4x4 motoring classic is conveyed in all its glory.

Wednesday, 12 August 2009

Far Foods for UK's Sainsbury's

Far Foods concept by James Reynolds for Sainsbury's Supermarkets, highlights the distances that foods travel and the resultant carbon dioxide released during the journey. Presented like a boarding pass it enables consumers to choose between local or long haul.