Saturday, 9 May 2015

BBC Business news on branding value

BBC Business news on branding.
http://www.bbc.com/news/business-32495854

A 'low cost', low quality job for Calvados

As predicted, new regional brands rain down in France, the latest a 'low  cost', low quality job for Calvados does not inspire. Its a lifting but remains anchored in the 70's...
By comparison Nordkyn in Norway, Porto, Charleroi and La Manche, just to mention a few recent examples, demonstrate what can be achieved in destination and city branding.

Monday, 4 May 2015

La Diplomate fine tea's Bordeaux

The magnificent La Diplomate fine tea purveyors, Rue Parlement Saint-Pierre, Bordeaux. With branding and graphics by Rice Creative and interior design by Thomas Daviet. Check it out.
http://ladiplomate.fr

Sunday, 3 May 2015

Renault launches new brand identity

Renault launches an updated brand identity, proprietary typeface and warmer yellow brand colour.
Original Victor Vasarely 1972 design (l), Saguez & Partners  3D treatment 2007 (r). Renault design team brand (below) May 2015.
http://www.designweek.co.uk/issues/27-april-3-may-2015/renault-updates-identity/

Friday, 1 May 2015

Milan Expo 2015



The Milan Expo 2015 opens with the UK pavilion by Wolfgang Buttress.