Whilst on the subject of agriculture, here are a few Farm logotypes from the UK. Virtually every farm in Britain has a logo, a sign, maybe a farm shop. Farmers understand design and appreciate the benefits of selling produce direct to market and therefore of communicating with the public. I have yet to see a farm with a logo in France.
Some farm shops are genuine retail design projects, ex Daylesford Organic farm, below.
Paul has over twenty years experience as a creative director, consultant and designer working with some of the world's leading branding and design agencies and with many of the top global brands.
His professional track record includes: Pentagram London, Design Solution Paris, Interbrand New York, Desgrippes Gobe Tokyo and Hong Kong, Dragon Rouge Paris.
Paul has won numerous design awards and his work is extensively published in magazines, books and on the web. He won a Gold Award in the Pentawards - international packaging design awards and has been exhibited at the Cannes Lions. His work is featured in Taschen’s Package Design Book.
Paul directs the Visual Communications program at the Ecole Bleue School of Design in Paris, lectures at design schools and leads professional continuing education workshops for the design industry.
He writes on branding design issues, is an international correspondent for Brand New. His design blog ‘Design Thinking’ has received over a hundred thousand visits.