Thursday, 12 February 2009
And BA by Newell + Sorrel for comparison
Here for comparison is the Newell + Sorrell British Airways brand from 1997. A much earlier and more elegant, aerodynamic version of the ribbon concept?
New Air France brand by BrandImage
Tuesday, 10 February 2009
New Citroën brand by Landor unveiled
The latest re-design of the Citroën brand by Landor and Citroën's design team has just been unveiled.
An interesting evolution aimed at re-energising the classic car brand and helping lift the fortunes of one of the world's struggling car manufacturers. We congratulate the initiative in investing in design to beat the recession.
In strategic and design terms, the evolution is in line with the current trend of adding greater presence and prestige to the brand, with a three dimensional treatment, a subtle glow from a brushed metallic surface and a very 2009 futuristic typographic treatment. Overall a successful evolution and repositioning.
Sign of the times
Thursday, 5 February 2009
Incredible real time widget site from 3G network Sprint
For a staggering overload of, beautifully presented, live updated statistics visit the Sprint Now widget site. Statistics include the current world population, the number of e-mails being sent and the most used words on the internet. Now wow!
http://now.sprint.com/widget/
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