Paul Vickers : Design Thinking: Rio 2016 & Tokyo 2020 logotypes

Saturday, 7 September 2013

Rio 2016 & Tokyo 2020 logotypes

Tonight Tokyo won the right to host the 2020 Olympics. The logotype design was definitely better than the competitor cities - maybe the deciding factor? Tokyo 2020 created by design student Ai Shimamine. Rio 2016 designed by Brazil agency Tatil.

Paul Vickers at 22:40

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About Me

Paul Vickers: Paul has over twenty years experience as a creative director, consultant and designer working with some of the world's leading branding and design agencies and with many of the top global brands.   His professional track record includes: Pentagram London, Design Solution Paris, Interbrand New York, Desgrippes Gobe Tokyo and Hong Kong, Dragon Rouge Paris.   Paul has won numerous design awards and his work is extensively published in magazines, books and on the web. He won a Gold Award in the Pentawards - international packaging design awards and has been exhibited at the Cannes Lions. His work is featured in Taschen’s Package Design Book.   Paul directs the Visual Communications program at the Ecole Bleue School of Design in Paris, lectures at design schools and leads professional continuing education workshops for the design industry.  He writes on branding design issues, is an international correspondent for Brand New. His design blog ‘Design Thinking’ has received over a hundred thousand visits.

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Saturday, 7 September 2013

Rio 2016 & Tokyo 2020 logotypes

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